8 REASONS WHY YOU SHOULD BUY YOUR SOCKS FROM PAIRE

This startup may have found the formula that everyone was looking for:

Merino wool + organic cotton = ridiculously comfortable socks that actually feel good.

1. THESE SOCKS ARE PURPOSELY MADE DIFFERENTLY TO SUPERMARKET SOCKS.

- It never slips (made with a 90-degree design)
- Golden-ratio thickness
- Hand-sewn instead of machines
- Organic premium materials
- Doesn't itch with seamless stitching
- Sweat-wicking (no smelly socks)

2. THEY DID THE WORK FOR YOU.

Paire’s founders spent 12 long months engineering the perfect yarn, visiting a German lab to get it right.

The result? The softest, comfiest socks that always feel like a cloud.

3. NO RISK, JUST 'GOOD FEELS'.

Your days of having to buy another set of supermarket socks are over.

Purchase online and get socks delivered straight to your door, hassle-free.

Plus, Paire is so confident you will love their products, they offer 100-day free returns. Wrong size? Doesn't feel right? We've got you covered.

4. THEY DON'T USE A TRADITIONAL SOCK MANUFACTURER.

Paire isn't built on a traditional sock manufacturer system. This means they source the best materials to bring top-quality, luxury-grade socks to the market, instead of using cheap synthetic materials that are mass-produced.

Paire has perfected the socks making process – from merino wool to weave to hand made – and simply makes the best. socks. ever.

5. EVERYBODY AGREES

Paire has over 10,000 five-star reviews and has been featured in DailyMail, Broadsheet, and Elle.

Broadsheet Melbourne raved “These Australians Reckon They’ve Invented the Comfiest Socks in the World – And We Actually Kinda Believe Them?”

6. THEY SOLVED THE TYPICAL 'WHAT THE SOCK!' PROBLEM.

Problems with large department socks are:

These have an uncomfortable seam.
These stink after a single wear.
These don’t fit properly.
These fit but aren’t soft enough.

These aren't the ones you will be saying with Paire.

7. THEY WERE STARTED BY TWO MELBOURNIANS.

Surfer Nathan could never find the right socks to keep him warm after his session.

His best friend Rex is a textile expert. His family has been in this industry for 30 years.

From countless ups and down...voilà. Most comfortable socks was created.

8. TOP-NOTCH CUSTOMER SERVICE.

Paire's dedicated service team is online to fast and friendly assistance to deliver the 'good feels'.

They genuinely listen to customers - integrating their feedback into making future products even better.

Like those 'not too long' and 'not too short' socks that people wanted.

Customer recommended, Paire implemented ;)

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100-day return, no questions asked.