Paire QV flagship store

Doors are set to open early September. For now, receive $10 welcome voucher below.

Person in black winter attire carrying red skis in a snowy landscape with trees.

After a successful pop-up store run, Paire’s comfort-tech essentials made from their unique in-house textile blends, are here to stay.

Whether you’re looking for stress-free travel basics, or a lounge set that you never want to take off, you can soon find Paire’s cosy selection in the heart of the CBD.

A Welcome Treat

In the meantime, sign up below to receive a $10 voucher that you can in our online store.

Who is Paire?

You might know us for our ‘world’s comfiest socks’ that has got over 60,000 Aussies hooked on our unique material blend of Merino Wool and Organic Cotton. Or our travel Lipstick Undies that has gone viral for it’s incredible stretch and on-the-go convenience.

Person in a black beanie and black outfit standing outdoors with a cloudy sky background.

We are a South Melbourne-based essential wear brand focusing on reinventing the classics using our own textiles for optimal comfort and functionality, without causing harm to the Earth or exploiting labours. We leverage the latest advancements in materials science to produce high-tech essential clothing with the finest materials.